131114 PUBLIC RELATIONS MANAGER

Occupation Overview:

Public Relations Manager belongs to the occupation unit group of 1311 ADVERTISING, PUBLIC RELATIONS AND SALES MANAGERS and is a Skill Level 1 occupation in Australia. In other words, a Public Relations Manager must have a level of skill commensurate with a bachelor degree or higher qualification. At least five years of relevant experience may substitute for the formal qualification. In some instances relevant experience and/or on-the-job training may be required in addition to the formal qualification (ANZSCO Skill Level 1).

Key Tasks:

Plans, organises, directs, controls and coordinates the public relations activities within an organisation.

Alternative Titles:

Communications Manager
Corporate Affairs Manager
Corporate Relations Manager
PR Manager
Public Affairs Manager

Specialisations:

Community Relations Manager
External Relations Manager
Media Relations Manager

Skills Assessment Authority:

The Institute of Managers and Leaders (IML) is an approved assessing authority for individuals seeking to apply as senior-level managers within the Australia and New Zealand.

UNIT GROUP 1311 ADVERTISING, PUBLIC RELATIONS AND SALES MANAGERS

Most occupations in this unit group have a level of skill commensurate with a bachelor degree or higher qualification. At least five years of relevant experience may substitute for the formal qualification. In some instances relevant experience and/or on-the-job training may be required in addition to the formal qualification (ANZSCO Skill Level 1).

Tasks Include:

directing the development and implementation of sales strategies and setting sales targets in order to maximise an organisation’s sales and customer loyalty.
directing the development and implementation of strategies to promote an organisation’s goods and services to as many people as possible.
directing the development and implementation of strategies to generate increased consumption of an organisation’s goods and services through the creation and reinforcement of ‘brand image’ or ‘brand loyalty’.
directing the development and implementation of strategies to build and maintain an organisation’s image and reputation with its customers, investors and the wider public.

Occupations:

131112 Sales and Marketing Manager
131113 Advertising Manager
131114 Public Relations Manager

Australian Visa Options for 131114 PUBLIC RELATIONS MANAGER

This occupation has access to the following Australian immigration programs:

If you are interested in understanding more about migrating to Australia and the prospect of working and living in Australia, please book a consultation with Ausdirect Migration today and our immigration experts will guide you along the journey.

131114 PUBLIC RELATIONS MANAGER